About Us
Big ideas, genuine connections and marketing that actually feels human.
Social Society Marketing is a Perth-based marketing, PR and events agency helping businesses, brands and organisations connect with the people who matter.
Founded by Abby Larocca, Social Society was built on the belief that great marketing is about more than simply being seen, it’s about creating connection, building community and giving people a reason to care.
From social media strategy and content creation to Meta advertising, PR, media relations and end-to-end event management, we bring creativity, strategy and plenty of personality to everything we do.
We’re a small, hands-on team, which means when you work with Social Society, you’re working directly with the people behind the ideas. We take the time to understand your business, your audience and what you’re actually trying to achieve, then create a strategy that makes sense for you.
Whether we’re growing a brand online, securing media coverage, launching something new or bringing thousands of people together at an event, our approach stays the same...
Make it strategic. Make it memorable. Make it social.
Mission
Our mission is simple: to help brands connect with people in ways that feel genuine, creative and memorable.
At Social Society Marketing, we believe great marketing isn’t just about being seen, it’s about building relationships, creating community and making an impact.
We combine strategy, creativity and a human-first approach across social media, advertising, PR and events to help our clients tell their story, grow their presence and connect with the people who matter.
Real connection. Creative thinking. Meaningful results.
Vision
Our vision is to build a world where marketing feels more human, more connected and more meaningful.
We want to see businesses and organisations grow by creating genuine relationships with their communities, not just chasing likes, clicks or trends.
Through bold ideas, thoughtful strategy and memorable experiences, we aim to create marketing that people want to engage with, events that bring people together, and brands that leave a lasting impression.
To create connection, build community and make brands worth remembering.
